1. Epson Announces Low-Cost Thermal Pos Printer – Epsom a trusted brand in electronics has announced the introduction of their low cost thermal point of sale printer. In today’s economy, low cost with quality is the key to a customers heart even a business customer. Epson boats

“ReadyPrint offers an ideal low-volume, cost-effective solution along with fast and easy integration and software included to speed application programming.”

2. Thermal Receipt Printer suits high-volume POS applications – Created for the hospitality and retail industry the RP-B10 direct thermal printer delivers exceptional performance for high volume POS applications. This effective point of sale hardware solution is manufactured by Seiko Industries, a globally recognized leader in thermal printing technology.

3. Cards Touted for Redeeming Mobile Coupons – If you’re a small retailer that did not see mobile coupons in your near future, read on. One idea being considered is for mobile coupons to be loaded onto one card that the customer uses at the point of sale to redeem their offer. This eliminates the need to upgrade POS systems and barcode scanners in order to accept mobile coupons.

4. What Does Your Brand Stand For? – When competing with big box retailers this is a question you should be asking yourself every day. What your small retail brand stands for influences numerous decisions a customer might make about your business. The authors goes into a few tips and steers you clear what what you shouldn’t be doing when trying to establish your brand.

5. ‘American-made’ is about quality, not cost – This article is about a small business owner that is a true patron of the United States. He has opened a store that sells only American Made products, right down to the items that are displayed throughout the store, everything is made in America. The prices may be a bit higher than the local WalMart but the words “Made in America” say it all.

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Epson TM-L90 Label and Barcode Printer Overview

The TM-L90 is perfect for POS retailers who want to accomplish multiple printing tasks with a single, affordable label printer. You will be able to design custom labels, print one or two color receipts and tickets on a variety of different paper stock. Epson’s TM-L90 offers fast print speeds with continuous printing on liner labels or an automatic label peeler option. The simple cut and paste software utility lets you easily design product and price labels as well as shelf tags and barcodes. The TM-L90 handles a wide range of applications making it ideal for photo labeling, pharmacy, fast food/deli labeling and retail price verification.

Epson TM-L90 Label and Barcode Printer Features

• High-quality, thermal printing of receipts, labels and tickets at a crisp 203 x 203 dpi
• Software utility for rapid design of labels
• Cost-effective one- and two-color labels available
• Fast print speeds of up to 150mm per second
• Easy, drop-in paper loading of rolls up to 90mm
• High reliability with an MCBF of 70 million lines
• Label peeler automatically removes labels from liner

Epson TM-L90 Label and Barcode Printer Specifications

• Print method: Thermal line
• Print resolution: 203 x 203 dpi
• Print speed: 150mm/sec, 5.9″/sec high-speed mode, 120mm/sec, 4.7″/sec normal mode
• Column capacity: 64/48/72
• Paper dimensions: 38mm (1.50″), 60mm (2.76″), 80mm (3.14″)
• Overall dimensions: 203(H) x 140(W) x 148(D)mm (8.0″ x 5.5″ x 5.8″)
• Weight: 1.9 kg (4.18 lbs)
• Interface: RS-232C, IEEE 1284 parallel; RS-485; USB; 10/100Base-T/TX; wireless; serial
• Case Color: Epson Cool White, Epson Dark Gray
• Factory options: PS-180 AC adaptor, paper roll spacer, wall-hanging bracket WH-10

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Direct thermal is the method used in the Zebra LP series of printers. This method has no ink, toner or ribbon which helps lower the costs of the printing process. Direct thermal printing uses chemically treated, heat sensitive media that blackens when passed under the thermal printhead. This may cause fading over time if the label is exposed to heat or light it will darken and make the print unreadable. Direct thermal printing should not be used for lifetime identification applications and the conditions in which the print will be in should be taken into consideration.

Thermal Transfer is the method used in the Zebra TLP, which we will be reviewing next week. This method uses a heated ribbon to produce long lasting, durable images. Thermal transfer printers accept a vast amount of different materials including paper, polypropylene and polyester. The label material must be matched with the ribbon type to ensure performance and durability. Thermal transfer is ideal for applications that need to withstand extreme temperatures, ultraviolet exposure, sterilization and chemicals.

Common Direct Thermal Printing Uses:

• Shipping labels
• Compliance labels
• Receipts
• Pick tickets
• Coupons
• Event tickets
• Name tags
• Visitor passes
• Citations and parking tickets
• Common bar code printing
• Patient and visitor identification

Common Thermal Transfer Printing Uses:

• Product identification
• Circuit board tracking
• Permanent identification
• Sample and file tracking
• Asset tagging
• Inventory identification
• Certification labels such as UL/CSA
• Laboratory specimens
• Cold storage and freezers
• Outdoor applications

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