You might notice that there are only three titles in this weeks roundup post. That would be due to find three very interesting articles on small retail businesses using Apples technology as mobile point of sale devices. The mobile POS world is advancing very rapidly among small retailers and customers alike. The three articles we feature first will help give you a better visual and understanding of what an iPad or iPhone could do for your retail business. The fourth article we feature this week has 6 practices a local retailer should use to gain exposure in local search results for nearby customers. Then we end this weeks roundup with a one chapter excerpt from a book that will give you informative information for one way you can help grow your retail business.
1. Square: A Great Payment System for Churches – When I first read this article I knew for sure it was making the roundup. The author, Shaun Takenouchi, explains the background on this device, how it works and even includes pictures of the actual iPhone running the point of sale. Then he goes on to display a video demo from YouTube and as an added bonus he explains why small retail merchants of all kinds could benefit form using an iPad or iPhone equipped with a square to accept mobile point of sale payments.
2. Point of Sale usability study targets iPad & iPhone systems – Since we featured such a positive review on using these devices as mobile POS solutions we decided to give a true customer experience using it. The author of this article goes into detail on a couple negative effects that these type of mobile payments could have if you don’t know how to avoid them. After reading the observation of the customer during a transaction you will be prepared not to make the same mistakes this small retailer did.
3. Apple Readies New App for Retail Staff POS Units: Report – After featuring both articles above on using Apple Technology for a retail mobile point of sale answer we thought you might like to read what the company is planning to launch for the retail industry that is using their platform as a mobile POS. You’ll find what they have in store for retailers will get you excited about the future.
4. Six best practices for managing local retail search results – An online business listing for your small retail establishment has become a significant part of driving new customers along with higher profits. This will give you six of the best ways to handle your online retail business listing and keeping your information as current as possible.
5. Excerpt: The Retail Doctor’s Guide to Growing Your Business – the author of this book is a blogger at The Retail Customer Experience, a site we feature many articles from. In this article a chapter from his book explains how understanding the four employee personality types can help avoid the pitfalls of a bad worker. Knowing who your “drivers” are and how to help them succeed will grow your small retail business in all areas.
In the beginning of February we featured a POS review of a new web based point of sale software called Cashier Live. This week the company’s announcement of the launch of their web based Pharmacy POS is our first roundup feature. The next feature is the announcement of NewLeads new and innovative “show order system” also known as SOS. Our third featured article is an easy to follow report tutorial created by TechRepublic for QuickBook Point of Sale users. The last two articles that are featured in this weeks roundup have to do with small retailers using social media. You’ll see that the numbers prove this is a marketing technique your small business needs to be using and what social media site is most successful for small retail businesses.
We start the roundup this week with a very simple but informative article that lays out a few questions small retailers need to ask when deciding on a POS for their restaurant. The second feature in the roundup is again a short article but I considered it important since it could save many small business owners money on credit card processing fees. Then we focus on an exciting upcoming event at the digital signage expo which is being considered the future of advertising. The fourth article this week is closest to my heart. It shows that local small retailers can still win the battle over online stores by providing physical products. The last article was chosen for the roundup due to the unusual perspective of customer feedback that caught my attention immediately. After reading the article it makes sense what the author is saying so it’s important for you to acknowledge.
One of the easiest ways to run your small retail business is to know your point of sale. That means everything form software, hardware, applications, troubleshooting and more. Being knowledgeable and having the right resources will help you maintain the level of efficiency you need to have with your point of sale system. This weeks first featured article actually came from a press release but that it would be an excellent point of sale resource similar to our Wizard of POS site. Our second article focuses on a mobile point of sale application that was tested by a small businesses owner and comes highly recommended. As we roll into our third article you will read about Radiants Systems new employee theft deterrent application. The last two articles in this weeks roundup reflect on your small retail online presence, tips for your business blog and how online pricing should be handled.
New point of sale products highlight our weekly round up this week. A POS printer with a easy to use LCD screen and a new mobile handheld POS system. The introduction of more mobile solutions for the point of sales brings us to what mobile payments will mean for the marketing world. The economy is still slow for many consumers so we feature an article with 7 tips to market to families during the recession. Then we end will the revelation that 85% of consumers will shop online during this holiday season.
The weekly round up of POS and retail news features informative information from the top stories of the week. Learn about the launch of Visa’s new venture and Martiz Real-Time Rewards programs. You will also find some tips for retailers to make it through the current economic slow down.
This is the first edition of a weekly post we are starting at The Wizard of POS. The post will feature 5 recent news or interesting point of sale and retail articles. If you have a suggestion on an article that should make the weekly round up,