Tips for Retail Branding, Focus on the Basics, POS and Loyalty, Starting a Small Retail Business, CIT Impact Uncertain

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istock_000003361587xsmallThis week’s roundup is full of tips and suggestions for small retailers and point of sale users. Bringing you ideas to increase your retail brand message, retaining customers by focusing on the essential basics and tips to help you start a small business of your own. We finish the weekly retail news with and important article about CIT and the impact it may have on small businesses.

1. Eight tips for better retail brand messaging – There is no fluff in this great article posted at Retail Customer Experience. The author goes straight to Tip #1 following through with seven more fantastic ways to help deliver your retail brand message in an effective and receivable way.

2. Retailers can weather economy by focusing on basics – Another informative article posted at Retail Customer Experience to help you focus on the basics to ensure your small business can continue to compete. The author demonstrates how focusing on three basics: People, Product and Productivity will help you weather the current economic situation. The three basics may seem elementary, but we all lose the appreciation for the simple concepts.

3. Build Loyalty Through Your POS – Although this article is written for garden center POS systems, it applies to all areas of the small retail industry. There are some clever tips for using your point of sale system to gather customer information and reward your top customers by reviewing that information.

4. Top 4 Things to Know When Starting a Retail Business – Most of you may already have a small business that you run, but this article will help with the four basic things you need to start a retail business. Guidelines are provided for choosing a location, merchandising, selecting employees and indispensable technologies including a POS system that will help manage almost every aspect of your business.

5. CIT troubles could hurt; widespread impact uncertain – There were many news stories this week that gave details about the troubles CIT are facing. This article posted on Reuters was the most fact filled that I could find. It looks like CIT may not receive the funding it’s requesting from the government which could have a hard impact on many small retailers that receive funding for their business through them. Continue to read the article for the most up to date information.

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